The honest answer is that it depends on what the website needs to do. A simple brochure site and an online shop with trade accounts are different projects. This guide sets out typical UK prices in 2026 so you can budget sensibly and compare quotes.
Typical UK website prices in 2026
These ranges come from published UK pricing guides (listed at the end). They are typical market ranges, not Brikd prices.
| Type of website | Freelancer | Agency |
|---|---|---|
| Basic brochure site (3–5 pages) | £500–£1,500 | £2,000–£5,000 |
| Small business site (5–10 pages) | £1,500–£3,000 | £3,000–£6,000 |
| Larger site with CMS (10–20 pages) | £2,000–£5,000 | £6,000–£12,000 |
| E-commerce site | £3,000–£10,000 | £5,000–£35,000+ |
| Large bespoke site or web app | Varies | £12,000–£50,000+ |
DIY website builders are cheaper upfront, typically £0 to £29 a month, but you do the design, writing and setup yourself and you are tied to that platform.
What about specific features?
Features that involve storing data, taking payments or connecting to other systems add the most to a budget.
- Online booking systems: a simple single-resource booking system typically costs £2,000 to £5,000. Systems with several staff or rooms, deposits and integrations typically cost £6,000 to £15,000, and multi-location systems £20,000 or more.
- E-commerce: the cost depends on the number of products, variants, shipping rules and whether you need trade pricing or stock sync.
- Integrations: connecting to Xero, HubSpot or Microsoft 365 is usually priced per connection, depending on how much data moves and in which direction.
- Client portals and logins: these need careful security and data protection work, so they are usually scoped individually.
See our pages on booking systems, e-commerce and integrations for what each involves.
Ongoing costs
| Cost | Typical UK price |
|---|---|
| Domain name (.co.uk) | Around £4 to £15 a year, depending on registrar |
| Automated updates only | £15–£30 a month |
| Hosting and maintenance with human checks | £40–£150 a month |
| Care plan with monthly development time | £130–£400 a month |
| Engineering-led support with guaranteed response times | £400–£1,500+ a month |
Watch for domain deals at 99p for the first year. Renewal prices are often £12 to £15 a year, so a registrar with a steady price can be cheaper over three years.
What drives the price up or down
- Number of unique page designs. Twenty pages that share three layouts cost far less than twenty unique designs.
- Custom functionality. Bookings, payments, logins and integrations take the most time to build and test.
- Content. Writing copy and sourcing photography are often underestimated. Supplying your own content keeps costs down.
- Migration. Moving an existing site without losing search rankings needs a redirect plan and checks.
- Who builds it. Freelancers usually charge less than agencies. Larger agencies charge more but offer more people and process.
- Accessibility and performance standards. Building to WCAG 2.2 AA and tight speed targets takes care, but avoids expensive fixes later.
How to get an accurate quote
A good quote starts with a clear brief. Before you contact anyone, write down:
- What the website must do for your business, such as generate enquiries, take bookings or sell products.
- The pages you think you need, and who will write the content.
- Any systems it must connect to, such as your accounts software, CRM or calendar.
- Your budget range and any deadline.
- Websites you like, and what you like about them.
Ask for a fixed price rather than an hourly estimate, and check what is included: content entry, training, hosting, and what happens after launch.
How Brikd prices websites
We quote every project individually and the price is fixed, so you know the full cost before work starts. Our quote builder lets you pick a starting point and the features you need, and we reply by email within one working day.
Frequently asked questions
How much does a small business website cost in the UK?
A simple brochure site from a freelancer typically costs £500 to £3,000. A custom small business site from an agency typically costs £3,000 to £6,000. Sites with bookings, e-commerce or integrations cost more.
How much does it cost to run a website each month?
Hosting and professional maintenance typically cost £40 to £150 a month for a small business site, rising to £130 to £400 a month for plans that include development time.
Why do website quotes vary so much?
Quotes differ because of the number of pages, custom features, integrations, who writes the content, design complexity and whether you are hiring a freelancer, a small studio or a large agency.